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“Cuidados pela Vida” is the main tool for consumer relations, especially those with chronic diseases and taking continuous medication. The program has been offering health information and easy purchase options, expanding the access to drugs, and working on treatment compliance for many years.

Created by Farmaprod with Aché’s support, “Cuidados pela Vida” had 3 million registrations since its creation in 2009. It offers 21 products to treat diseases like hypertension, asthma, and heart failure. Aché supports Farmaprod in active marketing actions, reminding the patients about the need to acquire a new medication unit according to the treatment prescribed, or offering dermocosmetics to consumers. The access to the “Cuidados pela Vida” program is granted through registrations at the website and through the Customer Service managed by Farmaprod. 

The access to the “Cuidados pela Vida” program is granted through registrations at the website and through the Customer Service managed by Farmaprod.

Access the website – Cuidados pela Vida.